Friday, January 16, 2009

eLocus' initial Executive Summary

For the past ten years, the eLocus founder Kallen Williams has been developing a system that will enable learners and teachers an easier, more connected manner of enlightenment.

Via P2P (peer to peer) and ECM/WCM (digital content managing) research and innovation, eLocus Kinetics transcends the world of curriculum control and takes the technology to the hearts and minds of learners of all ages.

With the mission to make education accessible to everyone eLocus aims to enable access to information globally while fostering a revolution in teaching without being a content developer.

Beginning with the secondary school level, eLocus plans to leverage the powerful early adopters of social networking, teenagers, with teachers who understand their role as knowledge facilitators and are adept with making the most of technology to maximize learning benefits. “One third (35%) of American adult internet users have a profile on an online social network site... 65% of online American teens” make up this market, source from a PEW survey dated January 14th.

While the trend towards adopting social networking shows no sign of slowing down, Education has shown very little in the way of harnessing the technologies which will allow greater information saturation and presentation. eLocus requires funding to develop this concept, in it’s early development stage, to establish a solid team of advisors and developers with an eye of economic viability.

The reason for this opportunity? It is not common for ECM and WCM to be brought together to manage both documents in storage and presentation of information in a package intuitive and useful to learners at all levels. Students can track their own progress, access course content on the fly or the night before a final exam, Teachers can adopt and modify their content to individual needs and see immediately which students need assistance and in which areas. Parents can assess the success of their children and have real time feedback with teachers on a day to day basis if needed.

Today, concepts such as student tracking, course flexibility are being implemented by learning.com, but lack the ultimate killer app to truly jump into the Peer to Peer world which most students already exist.

By making eLocus useful to students for their own social needs as well as a solid controlled framework for learning, adoption rates can likely parallel Facebook and Myspace. There is no reason eLocus could not also be applied in vocational training, distance and adult education, internal corporate needs and beyond.

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